The Agile Startup Week 11: Experimentation and Learning, VUCA-Style

The Agile Startup Week 11: Experimentation and Learning, VUCA-Style

This week, as evident in the average ratings below by its three co-founders, was one of considerable volatility, uncertainty, complexity and ambiguity (VUCA) for GILD Collective. After a bit of a reduced perception of VUCA in Week 10, the team had an interesting Week 11 as part of the Cincinnati-based business accelerator The Brandery, to say the least.

A big part of their increased VUCA this week was likely due to their increased emphasis on testing new ideas in their market while simultaneously maintaining current operations.   

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The Agile Startup Week 2: Building, Testing, Refining

The Agile Startup Week 2: Building, Testing, Refining

GILD Collective—which is Jessie Deye, Rachel Bauer McCreary and Kelsey Pytlik—has now finished its first two weeks at The Brandery, the Cincinnati-based startup accelerator program that’s helping them build their concept and brand into a scalable business. 

Here are a few key highlights from the team for this week: 

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